Businesses overflowing with ideas will soon be able to turn their brainstorms into action thanks to an innovative new online platform.
Designed to help leaders quickly decide which ideas are worth pursuing, Dreamgineer®, the brainchild of remote digital agency It Just So Happens, launches on October 21.
Dubbed the “decision-making companion that doesn’t care about ego, only evidence,” the platform provides a clear way to map out and score ideas – no matter how big, small or out of the box.
The ideas are marked against impact, effort, business objectives and target customers and then visualised, with the high-impact ideas rocketing to the top and the lower ones politely taking a back seat. Depending on their package, users can also invite collaborators to contribute – adding, scoring and commenting to make it a truly collaborative decision-making process. From there, teams can build shortlists, plan their next steps and move from brainstorming to delivery with clarity and confidence.
“We didn’t want another to-do list or wall of sticky notes. We wanted a way to know what’s actually worth doing and what should wait. A way to ensure no idea gets missed, shelved or forgotten. That’s why we built Dreamgineer®. It brings structure to the madness without killing the magic of ideation,” said Taelon Vorster, Founder of It Just So Happens and Creator of Dreamgineer®.
“What started as a simple Excel sheet quickly grew into something bigger, evolving through Google Sheets, Notion and Atlassian boards before the decision was made to build our own platform and scoring system.”
Taelon added: “In today’s business world, it’s easy to feel overwhelmed by choice. That’s why Dreamgineer® was built to cut through that noise and give people a decision-making companion they can actually trust. During our 18 months of testing our MVP, we saw teams shift from being stuck in endless debate to moving forward with confidence. Our strapline ‘Dream it, Score it. Launch it’ is a testament to how simple this process is. That’s what we want – businesses to feel empowered to act on their ideas, not paralysed by them, giving ideation room to thrive.”
Dreamgineer® launches on October 21 with monthly plans starting at £9.99. Packages are available for solopreneurs, start-ups and scale-ups, with optional add-ons such as facilitated ideation sprints, feasibility mapping and executive walkthroughs.
To find out more or to sign up, visit https://itjustsohappens.agency/dreamgineer