Infinidat, a leading provider of enterprise storage solutions, today announced that Infinidat’s global marketing team has won a 2025 OnCon Icon Award for being one of the world’s Top 50 Marketing Teams. This prestigious award for marketing excellence marks the third year in a row that the company’s marketing team has been recognised for its high-impact strategy, exceptional execution, and relentless traction in high-end enterprise storage and next-generation data protection.
“Doing a fully integrated marketing approach for high-end enterprise storage and next-gen data protection takes a specialised skill set, strong relationships, knowledge-based messaging, extensive technical knowledge, a commitment to thought leadership, customer success, and support for the channel and long sales cycles. My team works tightly with our sales and channel sales teams globally, as well as our global channel partner community. Business − and marketing − is a Team Sport. The Infinidat marketing team continues to excel, rising above the noise of the industry, and winning an OnCon Icon Award as a Top 50 Marketing Team for the third consecutive year shows our team’s outstanding accomplishments,” said Eric Herzog, CMO at Infinidat. “Infinidat is synonymous with high-end enterprise storage and is fast becoming the preferred choice for enterprises to secure their data infrastructure.”
The OnCon awards are based on an open, public vote of industry peers and experts. Winners represent some of the top teams in the business world that exhibit strong leadership, expertise, and team orientation.
Infinidat’s marketing team has been instrumental in catapulting awareness of the company as an innovator, articulating the business value of Infinidat’s broad portfolio of enterprise storage solutions, educating enterprises about how to secure storage infrastructure against cyberattacks, and how to leverage their storage solutions for AI applications and workloads.
Highlights of Infinidat’s Successes in 2025
As a company, Infinidat has received more than 30 awards and recognitions so far this year, including the following:
Infinidat was named a 2025 Gartner® Peer Insights™ Customers’ Choice in the Gartner Peer Insights “Voice of the Customer”: Primary Storage Platforms. This enterprise customer-centric recognition was the seventh time that Infinidat has been recognised as a Gartner Peer Insights Customers’ Choice.
TechTarget awarded Infinidat’s InfiniBox™ SSA G4 system the Silver Award as one of the Best Enterprise Storage Arrays of the Year in its annual industry competition.
Infinidat won a 2025 CRN Tech Innovators Award, being recognised for its innovation in the InfiniBox SSA G4 all-flash solution for primary storage in the “Storage–Enterprise” category.
Infinidat’s Retrieval-Augmented Generation (RAG) reference architecture, operating on the new-generation InfiniBox® G4 family of enterprise storage solutions, was awarded a “Best of Show” award for the “Most Innovative Artificial Intelligence (AI) Application” at the 2025 FMS conference.
CRN named Infinidat as one of 2025’s “50 Coolest Software-Defined Storage Vendors.”
To see the complete list of Top 50 Marketing Team winners for 2025, click here.
About Infinidat
Infinidat provides enterprises and service providers with a platform-native primary and secondary storage architecture that delivers comprehensive data services based on InfiniVerse®. This unique platform delivers outstanding IT operating benefits, support for modern workloads across on-premises and hybrid multi-cloud environments. Infinidat’s cyber resilient-by-design infrastructure, consumption-based performance, 100% availability, and cyber security guaranteed SLAs align with enterprise IT and business priorities. Infinidat’s award-winning platform-native data services and acclaimed white glove service are continuously recommended by customers. For more information, visit www.infinidat.com.